My father was a “journo” for well over thirty years.
And you know what? He struggled to find credible experts for interviews.
But not anymore.
Now journos can easily find sources to interview online.
And by building relationships with even a few journalists, you can ensure a steady amount of press coverage.
If done correctly.
Below is a 5 step process to help you effectively find reporters, build relationships and eventually pitch them your story ideas.